Color Me Frosty
A Travel Agency Promo
A Travel Agency Promo
Objective:
The aim is to promote a tourism and visa company (travel agency) and to create brand awareness by posting this animation on social media.
Process:
We wanted to portray scenes of our character skiing and enjoying his trip and a scene where our student is in the classroom to convey that these destinations are easily attainable for our character. We are aware that obtaining a visa for students or immigration is a sensitive and stressful process, so we tried to present scenes of these pursuits.
Over all, we aimed to set the tone of this motion graphics video with positive vibes and to bring awareness to different aspects of the company's services, which are tourism, student, and immigration visas.
The aim is to promote a tourism and visa company (travel agency) and to create brand awareness by posting this animation on social media.
Process:
We wanted to portray scenes of our character skiing and enjoying his trip and a scene where our student is in the classroom to convey that these destinations are easily attainable for our character. We are aware that obtaining a visa for students or immigration is a sensitive and stressful process, so we tried to present scenes of these pursuits.
Over all, we aimed to set the tone of this motion graphics video with positive vibes and to bring awareness to different aspects of the company's services, which are tourism, student, and immigration visas.
On the other hand, our other goal was to develop a character that could be used in all future content for our client and could be relatable as a student and a tourist at the same time, as well as being somewhat cool, laid-back, and cheerful. We decided on the beat and lyrics direction for this particular project accordingly.
We hope you like the final result <3
COLOR ME FROSTY
Sketches & Story Board
Sketches & Story Board
Main Character & Illustrations
Final Cut
